The Power of Wearing the Correct Colour
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  • Writer's pictureImage Innovators SA

The Power of Wearing the Correct Colour

Colour analysis is not just a fashion trend; it's a transformative tool that can unlock your true potential and enhance your natural beauty. By understanding your unique colour direction, you can harness the power of hues to elevate your personal appearance, boost your confidence, streamline your wardrobe choices, make shopping more efficient, and project a professional image.


Here are our top 5 benefits of wearing the correct colour:


1. Enhancing Personal Appearance: Understanding colour direction allows you to identify the colours that harmonize best with your natural complexion, hair colour, and eye colour. By wearing the right colours, you can enhance your natural features, bring out your best qualities, and achieve a more polished and attractive appearance.

2. Boosting Confidence: Wearing colours that complement one's skin tone can have a significant impact on a person's self-confidence. When individuals feel confident in their appearance, it radiates through their body language and overall demeanour. By knowing your perfect colour direction, you can feel more assured and empowered, ultimately boosting your self-esteem.

3. Making Shopping More Efficient: Colour direction can significantly streamline the shopping experience. Armed with knowledge about the colours that flatter you, you can navigate through stores more effectively. One can focus on finding pieces in your preferred palette, avoiding purchases that won't be as flattering or versatile. This leads to a more efficient and enjoyable shopping experience, saving both time and money.


4. Streamlining Wardrobe Choices: Knowing one's colour direction simplifies the process of selecting clothing and accessories. With a clear understanding of the colours that suit the boosting best, one can create a more cohesive and versatile wardrobe. You can confidently mix and match clothing items, ensuring that everything works together harmoniously. This saves time and effort when getting dressed and reduces the chances of making fashion mistakes.

5. Professional Image: Colours play a crucial role in professional settings. Wearing the right colours can convey professionalism, competence, and authority. By understanding your colour direction, you can make informed choices about the colours you wear to work, interviews, or important meetings. This can help project a confident and put-together image, ultimately enhancing your professional presence and increasing opportunities for success.


There is power in wearing the correct colour and knowing what colours work best for you. As the saying goes, with great power comes great responsibility. Therefore, it is imperative that when one receives a colour analysis, it is done by an expertly trained Image Consultant. Here, image consultant Juliana Truter shares her experience with Colour Analysis:


"When I first entered the field of Image Consulting, my training focused on the Four Season Colour system. Therefore, I relied solely on a client's skin tone to determine whether warm or cool, as well as bright or muted colours, suited them best. However, my perspective shifted dramatically after completing my Advanced Colour Training with Kyla and the team at Image Innovators. This experience unveiled an entirely new realm of colour analysis. Nowadays, I take into account not only a client's skin tone but also their hair and eye colour to classify them within the Six Tonal Colour System. The comprehensive training I received, enables me to thoroughly assess each client and approach the draping process with precision, guaranteeing accurate results. There's no room for guesswork here! Even to this day, nothing brings me more delight than witnessing a client's reaction when they see the transformative impact of wearing the right colours versus the wrong ones! " - Juliana Truter



Colour is a fun and easy way to enhance your wardrobe and express your personal style. If you would like to discover the secrets to radiating confidence, saving time and money, as well as achieving a harmonious and polished style, contact Juliana or any of our expertly trained Image Innovators Consultants and get your colour analysis done today.


If you are interested in mastering the art of colour analysis, contact us to discuss training options. Alternatively, if you are already a certified Image Consultant and want to know more about joining the Image Innovators family and have access to our world-class class colour analysis tools, then get in touch as we would love to have you.

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